How ShoeGeometry makes money

Today

• No advertising, no affiliate links, no sponsored content and no paid listings.
• No shoes, payments or other benefits from brands or retailers. ShoeGeometry does not test shoes physically: it compiles brands' published figures and independent labs' measurements (credited on every shoe page) and estimates shape from public photos with its own software.
• The costs are a small rented server and the maintainer's time, both paid by David Kleman. See about for who runs the site.

What may change

If the site grows, the likely ways to cover its costs are affiliate links to retailers, and possibly display advertising or licensing the data to companies. Any of these will be announced on this page and in the affiliate disclosure first, with the date, and commercial links will be labelled before you click them.

Rules that will not change

• Guide lists, collections and comparisons come from published rules applied to measured data. No payment or commercial relationship changes which shoes are listed, in what order, or any value.
• Brands cannot pay to be included or to change a value. Corrections need a source and are recorded with it, so they show up in the shoe's change history.
• The open dataset stays free under CC BY 4.0, and measurements from other sites stay credited and linked.

Why this page exists

When a site tells you which shoe to try, you should know who benefits if you buy it. Today nobody does.